International Business: The Challenges of Globalization, Global Edition
Cultural Understanding in International Business International Business: The Challenges of Globalization is a comprehensive introduction to the difficulties of global entrepreneurship. By employing engaging features and real world examples through a concise and focused text, the Eighth Edition presents a fresh take on the subject that is both interesting and invaluable to students. The material has been thoroughly updated based on both student and instructor feedback and ongoing changes in the international business world to ensure that it remains up-to-date and well received by audiences. Focusing on relating major concepts to concrete examples, this hands-on text is highly relevant to a future career as a global entrepreneur. International Business addresses the issue of cultural barriers that arise in global business, as well as the theory and terminology essential to the process of conducting successful business abroad. Its brief yet inclusive coverage of all major international business topics make it the ideal introductory text for students exploring this subject. Pearson MyLab Management not included. Students, if Pearson MyLab Management is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. Pearson MyLab Management should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. Pearson MyLab Management is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.
| yazar | John J. Wild |
|---|---|
| Boyutlar ve boyutlar | 21,8 x 1,6 x 27,6 cm |
| Tarafından yayınlandı | 24 Mart 2015 |
Gerardus Blokdyk 3 Haziran 2009 25 Mayıs 2010 15,2 x 0,6 x 22,9 cm 31 Ağustos 2012 20,3 x 0,3 x 26 cm 28 Şubat 2018 29 Ağustos 2009 Aeryn Cartwright N&S Collection 20,3 x 0,5 x 26 cm NAN RIEWALDT 1 Ocak 2013 20,3 x 0,4 x 26 cm Kolektif 21,6 x 0,6 x 27,9 cm 20,3 x 0,2 x 26 cm Icon Group International
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Sürüm ayrıntıları
| yazar | John J. Wild Kenneth L. Wild |
|---|---|
| isbn 10 | 1292095040 |
| isbn 13 | 978-1292095042 |
| Sayfa sayısı | 464 sayfa |
| Yayımcı | Pearson Education Limited; 8th edition. baskı |
| Dilim | İngilizce |
| Boyutlar ve boyutlar | 21,8 x 1,6 x 27,6 cm |
| Tarafından yayınlandı International Business: The Challenges of Globalization, Global Edition | 24 Mart 2015 |
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