D-A-T-I-N-G Your Customer®: A Relationship Manual
Our global commercial environment is saturated with uncertainty and increasing doubt about our commitment to customers. With few exceptions, the creation of a Customer is a lost art . . . because no one cares. We no longer buy from companies based on loyalty. We buy from those where there is the least hassle—and the by-product is mediocrity. Yet, through all the chaos the Customer endures, as they hope to discover respite from indifference to find someone who cares about this fragile relationship. Focusing totally on the Customer creates a relationship much like dating. It uncovers levels of confidence, trust, satisfaction, and price stabilization. D-A-T-I-N-G Your Customer® is about the UNCOMMON: common sense. Over the past few decades, James Feldman has become one of marketing and innovation’s most provocative thinkers and speakers. He challenges businesses to shift how they think, not what they think. After all, “Nothing Changes, If Nothing Changes.” It all about focusing on becoming a catalyst that ensures that Shift Happens!® D-A-T-I-N-G Your Customer® has six simple, pragmatic shifts for enlightened organizations: DAZZLE your Customers ANTICIPATE their needs TREAT them the way you want to be treated INNOVATE everything you do to acquire and retain Customers NURTURE the relationship GUARANTEE your Customers stay with you because of your GREAT service Jim's spectrum of Customer experiences reminds companies to respect them as appreciating assets. Remember: Never Confuse Inconvenient with Impossible. He continues to develop new applications for existing technology, works with enlightened organizations, and puts together a logical order while providing a toolbox to build relationships.
yazar | James D. Feldman |
---|---|
Boyutlar ve boyutlar | 19,1 x 1,1 x 23,5 cm |
Tarafından yayınlandı | 18 Haziran 2019 |
1 Ocak 2013 Kolektif 25 Mayıs 2010 20,3 x 0,5 x 26 cm 21,6 x 0,6 x 27,9 cm Gerardus Blokdyk 3 Haziran 2009 Aeryn Cartwright N&S Collection NAN RIEWALDT 20,3 x 0,3 x 26 cm 31 Ağustos 2012 15,2 x 0,6 x 22,9 cm 29 Ağustos 2009 28 Şubat 2018 20,3 x 0,4 x 26 cm 20,3 x 0,2 x 26 cm Icon Group International
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Sürüm ayrıntıları
yazar | James D. Feldman |
---|---|
isbn 10 | 1941799523 |
isbn 13 | 978-1941799529 |
Yayımcı | Open Books Press |
Dilim | İngilizce |
Boyutlar ve boyutlar | 19,1 x 1,1 x 23,5 cm |
DE OLDUĞU GİBİ | B07T1G3JJX |
Tarafından yayınlandı D-A-T-I-N-G Your Customer®: A Relationship Manual | 18 Haziran 2019 |
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