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D-A-T-I-N-G Your Customer®: A Relationship Manual

Our global commercial environment is saturated with uncertainty and increasing doubt about our commitment to customers. With few exceptions, the creation of a Customer is a lost art . . . because no one cares. We no longer buy from companies based on loyalty. We buy from those where there is the least hassle—and the by-product is mediocrity. Yet, through all the chaos the Customer endures, as they hope to discover respite from indifference to find someone who cares about this fragile relationship.  Focusing totally on the Customer creates a relationship much like dating. It uncovers levels of confidence, trust, satisfaction, and price stabilization.  D-A-T-I-N-G Your Customer® is about the UNCOMMON: common sense.  Over the past few decades, James Feldman has become one of marketing and innovation’s most provocative thinkers and speakers. He challenges businesses to shift how they think, not what they think. After all, “Nothing Changes, If Nothing Changes.” It all about focusing on becoming a catalyst that ensures that Shift Happens!® D-A-T-I-N-G Your Customer® has six simple, pragmatic shifts for enlightened organizations: DAZZLE your Customers ANTICIPATE their needs TREAT them the way you want to be treated INNOVATE everything you do to acquire and retain Customers NURTURE the relationship GUARANTEE your Customers stay with you because of your GREAT service Jim's spectrum of Customer experiences reminds companies to respect them as appreciating assets. Remember: Never Confuse Inconvenient with Impossible. He continues to develop new applications for existing technology, works with enlightened organizations, and puts together a logical order while providing a toolbox to build relationships.


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N&S Collection Gerardus Blokdyk 3 Haziran 2009 21,6 x 0,6 x 27,9 cm 15,2 x 0,6 x 22,9 cm Aeryn Cartwright 28 Şubat 2018 20,3 x 0,2 x 26 cm 31 Ağustos 2012 20,3 x 0,3 x 26 cm 25 Mayıs 2010 20,3 x 0,4 x 26 cm Kolektif NAN RIEWALDT 1 Ocak 2013 Icon Group International 20,3 x 0,5 x 26 cm 29 Ağustos 2009
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Sürüm ayrıntıları
yazar James D. Feldman
isbn 10 1941799523
isbn 13 978-1941799529
Yayımcı Open Books Press
Dilim İngilizce
Boyutlar ve boyutlar 19,1 x 1,1 x 23,5 cm
DE OLDUĞU GİBİ B07T1G3JJX
Tarafından yayınlandı D-A-T-I-N-G Your Customer®: A Relationship Manual 18 Haziran 2019

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